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Genie decided to secure a partner who held the same values as a result of the economic downturn in the beginning of the 2000s, when they partnered along with Terex. This company has a history obtaining equipment manufacturers across the world who proved to be a good business match. Genie Industries was sold during the year 2002 and became a part of Terex Corporation.
During the initial years after the sale, it was determined to maintain the Genie brand within the Terex Aerial Work Platforms or AWP segment of Terex, because of the name's solid reputation within the marketplace. Therefore, all Genie machinery continue to be marketed under the Genie brand name.
The company takes great pride in taking advice from and listening to their customers. Genie has always been continually dedicated to improving the quality and efficiency in addition to lessening wastes. Even long after the sale has been closed, the company focuses on offering outstanding support. These are the very work disciplines which have made Genie a trusted brand name over the past decades and continue to keep their reputation for top-of-the-line and quality machines.
Genie's Bi-Energy and DC machines are emission-free, quiet equipment capable of working in delicate work settings. Where the machinery must be driven significant distances, like in industrial situations, the Genie bi-energy system combines the benefits of a 48V DC equipment with the power of a diesel-powered generator.
P.A. Fisker, the man who established Nilfisk-Advance, was an electrical engineer who loved working with electrical motors. Establishing the business in the year 1906, he began to make motors in order to drive coffee grinders, drills, fans and machine tools. Mr. Fisker's dream from the beginning was to have a global company advertising merchandise worldwide.
